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PURPOSEFUL PROSPECTING

Prospecting with purpose sets the stage for cohesive, targeted messaging, proficiency and productivity, and building and sustaining a healthy opportunity pipeline across all sales stages

Generate Leads   

Identify all markets and messages

  • Define each customer journey and outline how your services address their needs

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  • Craft messaging and scripts that are cohesive across all outreach  - personal and digital 

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  • Capture and categorize fields and categories in your CRM to track all meaningful data​​

Launch Tailored Outreach

Address Each Customer Journey

  • Launch campaigns and initiatives that capture each market and prospect

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  • Combine personal and digital outreach - tailoring messaging for consistency across all communications

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  • Coordinate with marketing as intel is gained in the field and update messaging as appropriate

Build a Sales Pipeline

Qualify Prospects and Track Activity 

  • Customize the CRM - adding new categories and fields as you gather intel from prospects and markets 

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  • Track all outreach initiatives - with notes and defined next steps - in real time

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  • Review the sales pipeline to ensure opportunities across all sales stages - avoiding uneven activity​

 

​Schedule a complimentary discovery discussion below to determine whether there may be a fit for us to collaborate.  What do you hope to achieve with additional support?

Ways to
Connect

Contact Me Directly

Tel. 978-998-5905

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Bobbie Antinarelli

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